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30th edition | September 30 to October 2, 2025, from 10 am to 8 pm
Sustainability at Futurecom
Futurecom, the largest B2B platform for content and networking in the realm of technology, innovation, and connectivity in Latin America, has been driving the market for over 30 years with exhibitions, interactive experiences, debates, and networking, as well as demonstrations of the impacts of technology applications in virtually all economic sectors. It recognizes the importance of sustainability in its activities. For us, sustainability is a commitment to the present and future, reflecting our responsibility to contribute to a world that is environmentally responsible, socially just, and economically viable.
In a dynamic and innovative sector like technology and connectivity, we face significant sustainability challenges, such as carbon emissions associated with operations and technological infrastructure. However, we see these challenges as opportunities to innovate, seek efficient solutions, and promote more sustainable practices.
Futurecom aims to be a platform to discuss and address these challenges, inspiring participants to adopt sustainable practices in their respective technological production chains.By joining forces during events, we seek to strengthen a transformative movement in the industry, collectively building a sustainable future.
As part of our commitment, we are focused on three pillars of sustainability:
Quality education
Sustainable cities and communities.
Gender equality
Partnerships and means of implementation.
Industry, innovation, and infrastructure.
Reduction of printed materials, with these being FSC certified;
Interactive map available on the Futurecom Digital Platform, replacing the printed pocket map;
Use of LED bulbs in the pavilion and Informa spaces, and optimization of air conditioning usage to decrease energy consumption;
Selective waste collection and environmentally correct disposal of all waste generated at the event;
Service Areas (Exhibitor Support, Registration, and VIP Area) set up with modular and reusable structures.
Utilization of carpet made from recycled PET, with 80% reused from previous events. Post-event waste is sent for recycling and transformed into new products.
Options of vegan and vegetarian foods in the event's restaurants and snack bars;
At the event exit, a location is provided for the conscious disposal of credentials, which will be reused in upcoming events.
Hiring People with Disabilities (PWD) in partnership with the PAE program (Efficient Attendant Program);
We support Safrater initiatives throughout the year, including the partnership with Conexão Massagens, which offers services during the event and donates 10% of the proceeds to Safrater.
Motorized wheelchairs are provided for accessibility at the event.
Free shuttle vans available from strategic points, as well as alternative parking (Shopping Plaza Sul) with shuttle service to the pavilion.
SUSTAINABILITY HIGHLIGHTS
We would like to highlight that Futurecom addresses issues related to sustainability, promoting relevant content at conferences and arenas open to the public, such as the Enterprise IT Arenas, Future Talks, IA Space and Connected Women Space, in partnership with the MCIO Brasil association.
On the content channel, Futurecom Digital, we publish several materials on ESG. Stay up to date with the main topics: https://digital.futurecom.com.br/
By exploring these topics, Futurecom drives the sector towards more sustainable practices. This approach reflects a commitment not only to the present, but also to the legacy for future generations.
To get to and from the event, use public transportation and the free shuttle - Shopping Plaza Sul and Estação Santos Imigrantes – Green Line 2 of the subway.
Consolidate all your business trips by making the most of your time at Futurecom.
You can save money by traveling to meet exhibitors individually or by scheduling a meeting with all of them during the event. This will help reduce your costs and your carbon footprint.
Maintaining a healthy lifestyle can make a huge difference in your well-being and physical and mental performance, whether at the office, at home, or at an event.
Check out our tips on how to make the most of the event:
- Take advantage of the Wellness Lounge to rest between content sessions;
- It can be challenging to stand all day, so wear comfortable shoes.
- Free Wi-Fi available for all visitors, take advantage of the platform to participate in the event in a hybrid way, with more interaction, convenience, and efficiency;
- Stay hydrated throughout the event with regular breaks for water.
We want our communities to feel inspired and benefit from the diverse identities, innovations and ideas that we present at Futurecom.
We do this through:
- Hiring People with Disabilities (PWD) in partnership with the PAE program (Efficient Attendant Program);
- We are committed to listening to a wide variety of speakers;
Safrater is a Civil Society Organization that we are proud to support, with over 50 years of work in socio-educational projects, providing care and developing the Integral Human Being in order to integrate them into society with dignity and equality.
Would you like to help Safrater? Click on the link below to learn more: https://www.safrater.org.br
Better Stands is a program by Informa Markets, the organizer of Futurecom, aimed at achieving zero waste from stands by 2030. The initiative encourages exhibiting companies to abandon the use of disposable (single-use) stands and prioritize the use of reusable structures.
By making their stand designs sustainable, builders and exhibitors will be recognized with Gold, Silver, and Bronze seals on their stands during Futurecom.
Imagine an event where brands and sustainability come together, offering an even more memorable experience for your customers.
This is already a reality with the Better Stands Program, which provides a sustainable solution to replace disposable booths—responsible for over 60% of all event waste—with reusable stands, building a greener and more inspiring future.
With the Better Stands Program, exhibitors create more than just a booth. They gain:
✅ Sustainability: Reduced environmental impact and a demonstrated commitment to the planet.
✅ Efficiency: Optimized resources and time, with faster setup and teardown.
✅ Customization: A unique space that reflects the brand and delights customers.
✅ Brand Image: Enhanced reputation as a responsible and sustainable company.
To be a Better Stand, a booth must be reusable, meaning it should generate no waste.
Designed for 2030, this final level incorporates all elements of the Bronze and Silver levels, adding graphics, decorative items, and flooring to ensure zero waste generation.
Scheduled to be achieved by 2027, this level, in addition to including all elements of the Bronze level, requires that all structural objects, front and overhead signage, ceiling, and display stands be reusable.
This level involves the construction of stands where components, including walls, floors, furniture, equipment, and lighting, are 100% reusable, to be achieved at all Informa Markets events by next year.
Participation in the Better Stands program benefits the entire events market. The most important benefit is that adopting reusable structures will drastically reduce waste generation and, consequently, the environmental impact of events.
Help improve Futurecom's sustainability
As a Visitor:
- Consider how you will travel to the event and whether you can avoid air travel or use low-carbon transportation such as public transport, free shuttles, or carpooling;
- Recycle your waste on-site and at your hotel whenever possible;
- Consider opting for vegetarian and vegan food options and avoid food waste;
- Take only the giveaways or leaflets you need and will use; consider if there are digital altenatives.
- Consider the hotel's environmental credentials when choosing where to stay.
Meet Futurecom's official travel agency.
As an Exhibitor
- Make sure that your company or your contracted stand builder can reuse your stand;
- Consider the waste your stand will generate and try to minimize it as much as possible. Ensure that you recycle any unavoidable waste;
- Select LED lighting and other energy-efficient equipment for your stand and make sure to turn off your equipment at the end of the day;
- Reduce paper distributions by going digital and acquire sustainably certified paper where printing is necessary.
- Engage in the numerous initiatives and conversations throughout the event aimed at facilitating and inspiring sustainable development in your sector.
- Inspire sustainable development in your sector by promoting your company and the sustainability credentials of your products and services.
Sustainability at Informa Markets
Futurecom is part of Informa Markets and the Informa Group. Sustainability at Informa focuses on the long-term impacts we have on customers, colleagues, the communities in which we operate, and the environment. For this reason, Informa has developed the FasterForward approach to sustainable business.
Informa's goal is to become an increasingly sustainable and positively impactful business.Through the FasterForward program, we are incorporating sustainability into everything we do and seizing opportunities to help our customers and markets do the same.
FasterForward is a program structured in three parts, with ambitious commitments and a wide range of activities, covering Informa's business operations, our brands and products, and our broader impact on the community.
When it comes to sustainability, we are moving forward faster.
Informa has been recognized as a sustainability leader by the world’s top ESG rankings. We achieved a AAA rating, the highest possible level, in the MSCI ESG Ratings, received an A- score from CDP, earned the "Prime" certification in the ISS ESG Corporate Rating Report, and have been included in the Dow Jones Best-in-Class Indices for the seventh consecutive year. Additionally, Informa is part of the S&P Global Sustainability Yearbook 2025, which highlights the top-performing companies in sustainable practices. Check out the full article here!
Contact us and share your story
Would you like to work with us on the sustainability of our event?
Would you like to share your own story and efforts? Got an idea?
Contact the event team and Informa's sustainability team for more information: [email protected]
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